Your business,
in order.
You didn't start creating content to become a full-time project manager. You make the content. I handle the other systems and workflow stuff so you can grow and not feel like a hot mess.
Karina Delaine
Operations Strategist
Somehow, between scripting, scheduling, coordinating folks, and trying to remember which sponsor wanted what, you became a full-on project manager.
It was fun for a sec. But now you’re in your own way. Let me be so clear.
You can't create your best work when you're this scattered.
Stop. Doing. It. All.
I help long-form content creators (YouTubers, podcasters, Substackers, course creators) get their operations, systems, and team in order, without losing the creative vision.
I’m your strategic operations manager and brainstorm partner. I come in, untangle the mess, build workflows that work for your brain, and give you back the time to do what you're good at.
15+ years in content operations
with creatives and teams around the world, different time zones and all.
How I can help
Ops Strategy Session
$275
Per session
90 min
You know things are messy and need a professional to map out next steps so you can breathe.
What we cover
What's actually slowing you down (spoiler: it might not be what you think)
A realistic content system that doesn't make you want to cry
Which tools you actually need (and which add to the noise)
A priority list for the next month or two that you'll actually use
Systems Setup
Starting at
$1,500
2-3+ weeks
The "set it up and teach me how" option.
Better workflows + processes
Workflow audit and optimization
Standard procedures (SOPs) for repetitive tasks
Brand guideline support for better creative delegation
Tool stack recommendation and setup
Handoff session so you can run with it
Operations Retainer
Starting at
$2,500/mo
I become your strategic operations manager, handling what keeps you out of the creative zone.
Tailored ongoing support
Workflow optimization
Tool stack recommendation and setup
Project management for launches, collabs, and content series
Content management and planning
Team coordination
Sponsor/brand deal logistics
Inbox support
Weekly updates and check-ins
Why now?
Long-form isn't just "post and go."
I've learned incredible creators don't quit because they run out of ideas, but because the behind-the-scenes chaos becomes unbearable.
It bums me out. Especially now, with AI slop, faceless accounts, and a saturated universe of creators at your feet. And the thing that sets you apart is your voice and the spark that made people subscribe.
But you can’t protect your unique place, time and energy if you’re drowning in backend work.
This doesn’t have to be you.
Why me?
Person-first systems
As a creator, it's nearly impossible to separate yourself from what you make. I won't just look at your operations from a business POV. I build systems that work for you as an individual (and your team)
Strategic partner, not just task support
I help you decide what truly matters under your creative vision and goals, not just check boxes
Real talk about capacity
Even with perfect systems, you can't do it all. I help you focus on what makes a difference and let go of the rest
The goal
Give you back 4 hours a day or more to stay inspired, make better content, and protect what makes your work worth subscribing to
What others say
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Steve E.
"Karina was a powerhouse for generating creative operations that drove business.”
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Eric W.
"Beyond her technical expertise, what sets Karina apart is her ability to seamlessly collaborate with cross-functional teams. She has the rare ability to balance the perspectives, goals, and expectations of designers, project managers, and stakeholders.”
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Mariane H.P.
"I had the pleasure of collaborating with Karina on developing a comprehensive style and brand guide for our team. She played a pivotal role in shaping the guide, working seamlessly with both the copywriting team and other stakeholders to ensure consistency and clarity across all content."
How this works
Fill out the form
You’ll fill out the contact form so I can learn about what you need
01
Schedule a consult
If we’re a fit, I’ll send over a scheduling link to book a free consult call
02
Get a tailored proposal
After our call, I’ll send a proposal for what services or steps you’d benefit from most, even if that’s not with me
03
Answers
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Nope. I work with creators at different stages. From those just hiring their first editor to those managing a small team. What matters is that you're ready to get organized and you value your creative time.
If you can afford the investment and you're serious about scaling, we can work together. The Ops Strategy Session is a great starting point if you're unsure about a bigger investment and want a taste of what it’s like to work with me.
You can also turn Ops Strategy Sessions into monthly or quarterly sessions for more ongoing support. I’ll know your history, and be a partner as you grow.
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Nope. Part of what I do is figure out what tools actually fit your workflow, not just what's trending. I'll recommend and help set up whatever makes sense for you.
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A VA typically executes tasks you assign them. As an Operations Strategist, I proactively untangle or manage your operations. I identify problems before they happen, build systems to prevent swirl and mess, and coordinate your team so you can focus on creating.
With my Operations Retainer, I may take on some task-oriented work to help you juggle the workload, or help you hire support.
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My primary focus is operational management, keeping your production running smoothly, coordinating your team, and building systems. I come to the table with a Senior Content Strategist background (15+ years in content development and creative direction). So I can be your sounding board when you're stuck on a creative decision or need a second opinion. However, I'm not your primary strategist or scriptwriter. Think of me as the person who makes sure your creative vision gets executed consistently.
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I'm happy to chat about custom arrangements. Some things, like hiring support or special project buildouts, can be added as standalone projects. Other requests might mean my services aren't the right fit, and that's okay. During our free consult call, we'll talk honestly about whether we're a good fit for each other.
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I coordinate workflows and task handoffs between team members, but performance management and conflict resolution stay with you as the business owner. I can help you prepare for difficult conversations or suggest process improvements.
Come get your creative groove back.
Let me tame the operations chaos so you can take your time where it matters.